Completed: November, 2018
Camelot Portfolios asked Madhouse to help position themselves as an investment management company for people who are looking for not just profit, but purpose. Nothing draws people in like a story told well, so instead of an explanatory video or a typical “About Camelot” treatment, we crafted a short film that serves as an allegory for what they do. A simple story of hard work and giving back frames Camelot as a brand that cares about helping people who care about building more than wealth. People who want to build a better world.