Farm to Family
The Andersons
The Brief
Big-time player. Home-town vibe.
Madhouse’s challenge was to keep the new site aligned with existing brand standards, while communicating the warmth and personality that distinguishes the food business from other ag brands.
andersonsfood.com
Beautiful. Useable. Responsive.
We know users depend on information to-go. A flawless mobile experience is non-negotiable. Even complex product tables are easy to use with a single swipe.
Managing content, not complicated systems.
Our clients don’t have time to wrestle with over complicated admin screens. Maintaining a constantly changing list of products is made easy by our streamlined CMS, designed around the Andersons content — not a premade template.
